The following are excerpts from is an interview by Jaki Adams, Partner and Chief of Operations for the OverDrive group of companies. In this one, Jaki interviews Sales OveDrive’s CEO on this important topic of just how one engages in a new revenue opportunity. Jaki: Today we will discuss how to engage in a new …
The most well-intentioned efforts can backfire and halt your lead generation strategy. Since a steady flow of high quality sales is critical to your organization’s health and success, it’s vital to avoid common lead generation mistakes that can turn away potential customers. Are you making any of these errors? Failure to understand your audience. This …
In this segment we get into the nuts and blots of structuring a cold call. The full audio interview is available here, and you can follow along with the powerpoint slides below or Download the PDF. Feel free to Like or Plus this post if you like what you read.
Pictures are Worth a Thousand Deals Britton Manasco has two decades of solid expertise in business technology and professional services, focused specifically on developing strategic marketing and sales enablement programs to build business credibility, generate demand, and enhance sales outreach. Find out how to challenge indecision and turn observers into advocates. Discover how “visual provocations” …
In this segment, eCommerce entrepreneur and co-founder of Complete Web Resources, Kyle Sanders, discuss how to drive sales in eCommerce markets, search placements and the modern web, and building a profitable businesses in the online retail space. Kyle offers expertise based on his own successful eCommerce business and his SEO firm, CompleteWebResources.com.
In this segment we discuss the Closing Toolkit, which guides a sales person or sale team through closing a sale. You can follow along with the PowerPoint slides here or Download the PDF. The audio for the interview is available by simply clicking play.
In this segment Bob Howard, Founder and CEO with Sales Overdrive will share best practices, rapid insights and some practical ways on how to grow top line revenue by engaging in new revenue opportunities. Be sure to listen to the recording and download the PDF. Until next time, keep your sales in overdrive!
Part One – Targeting and Lead Development Following are the first two of several simple steps designed to assist in the development or improvement of your sales and marketing process. Done well, they can help you move your company away from the worn out pattern of pushing every prospect into a “demo” or a “pitch …
A few months ago we discussed some of the pitfalls and opportunities when recruiting sales professionals. We also touched on some company-specific cultural imperatives that bear on talent acquisition and retention. Today we’ll look at the influence that this protracted recession is having on talent-related decisions as it relates to sales and marketing. My intention …
Continue reading “Down Market Influences on Talent Management”
For many years a certain dogma about when and where to use outsourcing has persisted. It goes something like this: CEOs should outsource those processes that are not core, i.e., not critical to an organization’s operations and keep in-house those processes that are in fact core. Though there have been some variations to this notion …